This popular Cambodian jasmine rice is called Phka Malis, which means jasmine flowers. We love its floral aroma, soft, slightly sticky texture and fast cooking time and know you will too. A perfect choice for elegant and everyday meals. Our Organic Jasmine Rice is chiefly grown on small family plots by households belonging to the Damrei Romeal Organic Rice Cooperatives in Takeo, a province dominated by rice fields and sugar palm trees. Cooperative members are using a set of growing methods, called the System of Rice Intensification (SRI), which enable smallholder farmers to harvest more rice from their traditional varieties using less water, seed, land and no chemicals. We call this water-saving method More Crop Per Drop™. Researchers have found that the major aromatic compound in rice is increased in response to water stress. With SRI, farmers drain their paddies periodically, which may explain why Cambodian consumers are saying that SRI-grown 'Phka Malis' is more aromatic and better tasting. Visit our MCPD section to learn more about this amazing system that is transforming the rice-growing world.